07 Oct Mall Entertainment
Shopping malls are modern adaptations of the historical marketplaces. The idea of offering all kinds of services and shopping options to the people came around in the mid-1950s when the suburban enclosed mall model was made popular in North American cities. Within no time, shopping malls started popping up all around America.
Entertainment has always been an important part of the mix since the evolution of enclosed malls came about. Whether it may be music or a central mall court with periodic magic shows, fashion shows, traditional showcases, cultural displays or visits by Santa Claus and Easter bunny, there has always been something added to the shopping multiplexes to not only make the shopper’s time at the mall productive but also enjoyable.
Back till the 1970s, such kinds of entertainment centre venues where not the part of the malls and were rarely seen on special occasions only. But now, the modern shopping malls are setting new trends to provide entertainment to its visitors.
In the modern era, shopping Malls are now becoming places of entertainment and enjoyment too. The malls are now built with usually a floor or some area dedicated solely to food and the visitors can have access to yummy food options ranging from snacks to 5-course meals. Fast Food Diners, Coffee shops, Ice cream and gelato, Chinese food shops, Bakeries and Candy Shops are some of the food options that are made available to the visitors in almost every mall nowadays.
In addition to food, there are also other options for the visitor’s enjoyment. Cinemas and theatres showcasing the latest shows and movies are also becoming a part of the malls. There are gaming zones and play areas dedicated for the children to enjoy in while their parents shop. Indoor games and mini golf courts are also provided.
There are swimming pools built on rooftops and indoors for the visitors. Rides and theme parks are also built inside malls to provide all sorts of entertainment to the kids. Climbing arena ice-skating courts and even indoor snowboarding and chairlifts are now made available in some top-notch luxurious malls.
The shopping malls are now not only a place to shop but also find entertainment. There are many people, who have become regular mall visitors, go to the mall for spending a good time and getting entertained, with all the variety of enjoyment choices, instead of shopping.